The National Republican Congressional Committee aims to pin House Democrats on the issue of impeaching President Donald Trump through a series of digital ads launching Friday.
The ad campaign is the latest sign that Republicans will try to tie vulnerable Democrats to their more liberal colleagues to win back the House.
An example of the digital ad, shared first with Roll Call, opens with on-screen text of Michigan freshman Rashida Tlaib’s remark that Democrats will “impeach the motherf----r” juxtaposed with Speaker Nancy Pelosi’s recent declaration that Trump was “not worth it” when it came to impeachment.
“Democrats are split on baseless impeachment talks,” the text on screen continues in the 12-second video. The ad then instructs viewers to call the Democratic lawmaker being targeted and ask where he or she stands on impeaching Trump.
The spots are part of a five-figure digital buy. They will run on Facebook in all 55 districts the NRCC is targeting this cycle.
“The socialist Democrats in Congress need to definitively state if they will stand up to the baseless attempts to impeach our president or if they will once again roll over for the extremists running their caucus,” NRCC Chairman Tom Emmer said in a statement.
Pelosi exposed a divide within her caucus after she told The Washington Post this week that she was “not for impeachment … unless there’s something so compelling and overwhelming and bipartisan.”
Some Democratic lawmakers have called for impeachment proceedings to begin. Others have cautioned patience until special counsel Robert Mueller III issues his report about Russian interference in the 2016 election.
Republicans need a net gain of 18 or 19 seats to take over the House in 2020, depending on the outcome of a special election in North Carolina’s 9th district. There are 31 Democrats up for re-election in seats that Trump won in 2016.
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