Advertising

Ep. 43: FCC Moves to Weaken Internet Privacy Safeguards
The Week Ahead

CQ Roll Call's privacy reporter Paul Merrion explains why the Republican-led Federal Communications Commission is moving to dismantle broadband privacy protections set up by the Obama administration. Those safeguards were designed to prevent hackers from accessing users’ data. The FCC will reconsider the broader rule that also requires internet service providers such as Comcast to get permission from customers before selling information about their online activity to advertisers. The move, some fear, could lead the agency to undo aspects of net neutrality that prevents broadband providers from treating web content differently.

Show Notes:

Presidential Election TV Ads Doubled from 2012
Increase largely due to the involvement of super PACs

Ahead of Texas Sen. Ted Cruz's win in the Wisconsin primary, TV stations ran more ads supporting his candidacy than Donald Trump's. (Scott Olson/Getty Images file photo)

TV viewers might have noticed an increase in political advertisements ahead of the November elections this year compared to four years ago. More than 480,000 election ads have run on network and cable TVI this election cycle since 2014 – a 122 percent increase over the same period in 2012, according to a new report.

The Wesleyan Media Project at Wesleyan University in Connecticut, which studies broadcast, network and cable ad spots, estimates that $408 million has been spent on television advertising for the current presidential race. And Republicans have outspent Democrats on TV spots by nearly two-to-one — $270.5 million to $138 million — with much of that coming from super PACs supporting the candidates.